As I learned today, in the following months we will see some new revolutionary beer launched onto the market by various brewers and under various brands. The research shows that beer is much more tasty and has less drunk effect if it is produced upside down. Generally, this means that once the beverage is on the foam, and not under it, it has much more health value. The biggest advantages are as follows:
- you can drive after even 4 bottles of the upside-down beer
- you don't have and alcoholic breath (the foam clears it)
- the production costs are much smaller so we can expect some reduced prices
The first brands to use this revolutionary concept are Guiness, Krug, Amstel and Iguana. To better understand the concept see the pictures below.
Pictures source: courtesy of Coloribus